TERMS AND CONDITIONS — ANALYTICS SETUP SERVICE

Last updated: November 9, 2026

 

AGREEMENT TO OUR LEGAL TERMS

We are Missy Williams Digital LLC (“Company,” “we,” “us,” “our”), registered in Ohio, United States at 675 Wolf Ledges Pkwy #2946, Akron, OH 44309.

We operate the website https://missywilliams.com/ (the “Site”), as well as any related products and services that refer or link to these legal terms (the “Legal Terms”) (collectively, the “Services”).

These Legal Terms constitute a legally binding agreement made between you, whether personally or on behalf of an entity (“Client,” “you,” or “your”), and Missy Williams Digital LLC, concerning your access to and use of the Services. You agree that by booking a session or paying an invoice for the Services, you have read, understood, and agreed to be bound by all of these Legal Terms. IF YOU DO NOT AGREE WITH ALL OF THESE LEGAL TERMS, YOU ARE EXPRESSLY PROHIBITED FROM USING THE SERVICES AND MUST DISCONTINUE USE IMMEDIATELY.

1. Services & Scope

Client hereby retains Company to provide web analytics implementation, Google Analytics (GA4) configuration, Google Tag Manager (GTM) setup, and custom event tracking (collectively, the “Services”). The specific deliverables and inclusions are defined on the order page and corresponding QuickBooks invoice. Any additional services, extra custom events, or extended reporting requested outside the initial order scope will be billed separately.

2. Payment Terms & Booking Confirmation

  • Upfront Payment: Invoices are due upon receipt and must be paid in full within 24 hours of receipt to secure your scheduled kickoff call slot. Company reserves the right to cancel or release scheduled call slots if payment is not completed within 24 hours.

  • Additional Fees: If during the kickoff call or initial audit it is determined that GA4 must be created or re-installed from scratch, and this add-on was not selected at booking, an additional $100 setup fee will be invoiced and must be paid prior to completing implementation.

3. Account Access & Client Responsibilities

Client agrees to provide Company with timely administrative access to relevant accounts (including Google Analytics, Google Tag Manager, Google Search Console, website backends, or hosting containers) necessary to perform the Services. If Client prefers not to grant direct website backend or hosting access, Client is responsible for installing the Google Tag Manager (GTM) container snippet on their website Delays by Client in providing necessary credentials, permissions, or code installation will pause performance timelines and do not entitle Client to a refund.

4. Cancellation & Refund Policy

Due to the digital and custom nature of analytics setup services:

  • Before Kickoff: If Client cancels in writing at least 24 hours prior to the scheduled kickoff call, a refund will be issued minus a 5% administrative and processing fee.

  • After Kickoff / In Progress: Once the kickoff call has commenced or implementation work has begun, all payments are non-refundable.

5. No Performance Guarantee

Client acknowledges that Company provides setup, tagging, and technical tracking configuration. While Company utilizes industry best practices, Company does not guarantee any specific marketing outcomes, conversion increases, search engine rankings, or business revenue. Company has no control over third-party platform policy changes (including Google, browser tracking restrictions, or ad-blocking software).

6. Ownership & Deliverables

Upon full payment of all fees, Client owns all right, title, and interest in the custom configurations, tagging containers, and event setups implemented on Client’s platforms. Client is granted a non-exclusive, perpetual license to view, share, and use any instructional guides or custom video walkthroughs (e.g., Loom videos) provided by Company for Client’s internal business operations.

7. Confidentiality

Both parties agree to hold non-public technical, business, and credential information in strict confidence. Client may share final deliverables, video walkthroughs, and tracking documentation internally with employees, contractors, or advisors as needed for business operations.

8. Limitation of Liability

The Services are provided on an “AS IS” basis. To the maximum extent permitted by applicable law, Company’s total cumulative liability to Client for any and all claims, damages, losses, or causes of action arising out of or related to this Agreement shall be strictly limited to the total amount actually paid by Client to Company for the specific Services giving rise to the claim. In no event shall Company be liable for any lost profits, lost data, business interruption, or indirect/consequential damages.

9. Independent Contractor

Company performs all Services solely as an independent contractor. Nothing in this Agreement shall be construed to create a partnership, joint venture, employment, or employer-employee relationship between the parties. Neither party has the authority to bind or incur obligations on behalf of the other party.

10. Governing Law & Venue

This Agreement shall be governed by and construed in accordance with the laws of the State of Ohio. The parties hereby consent to exclusive jurisdiction and venue in Summit County, Ohio for any legal proceeding arising out of this Agreement.

11. Acceptance

By checking the agreement box upon booking, submitting an intake form, or paying the corresponding QuickBooks invoice, you confirm that you have read, understood, and agreed to these Terms and Conditions.

 

 

CONTACT US

In order to resolve a complaint regarding the Services or to receive further information regarding use of the Services, please contact us at:

 

Missy Williams Digital LLC

675 Wolf Ledges Pkwy #2946

Akron, OH 44309

United States

 

Phone: 330-299-8088

Contact: https://missywilliams.com/contact/

Privacy Policy: https://missywilliams.com/privacy-policy/